A Kiwi mother-of-two who died in a London bicycle crash moments after taking a smiling selfie will be remembered at events in Auckland later this month.

Carmen Greenway, 41, took the picture of herself riding a bicycle as she rode home after a night at a pub celebrating a family event.

But moments later, just 100 yards from her west London home, Mrs Greenway was flung from the saddle and cracked her skull as her mother, Sherry Bennett, watched on in horror.

She was rushed to hospital in Paddington, central London, but died six days later from cardiac arrest, leaving the family devastated.

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In a death notice published in today's Weekend Herald (Subs- Saturday), people are invited to celebrate Greenway's life at events in Auckland on Saturday, October 29.

There will be a service at the chapel at Kristin School in Albany at 1pm, followed by a balloon release and picnic at Long Bay Regional Park.

Guests are invited to dress in colours or sparkles.

Her husband, Rufus Greenway, 47, said his wife regularly rode back from the pub after a few drinks and knew the route well.

He described her as "a very competent cyclist" but believes she was "overconfident" and said she may have had one hand on the handlebar after taking the photo.

He said his wife would "still be alive today" if she had been wearing a helmet and he is now calling on the government to make it a legal requirement on Britain's roads. Helmets are not compulsory in the United Kingdom.