Big discounts as online shopping bonanza returns.
It's back, it's big and - for i organiser Cate Bryant, the potential of New Zealand's biggest online shopping day is almost limitless.
Click Monday, the Boxing Day sales of the Kiwi online shopping world, returns tomorrow.
One hundred retailers, including Harvey Norman, Smith & Caughey's and i, will offer discounted products online for the 24-hour event, Bryant said.
Some retailers will have discounts of up to 70 per cent, she said.
Click Monday is based on Cyber Monday in the United States and began in New Zealand with the support of 84 retailers a year ago.
About $2 million worth of sales were made during the last i, and retailers said sales were up to 10 times above normal.
It could only get bigger, Bryant said. Online shopping had been available in New Zealand for 20 years and accounted for about 6 per cent of retail sales.
But the only way was up as Kiwis became more savvy about the options online.
"If retailers are worried now about the impact of the internet on their business then it's going to be much more pronounced. The world is changing."
Even one of the main disadvantages of online shopping - waiting for delivery - was being tackled by one Kiwi online retailer, she said.
Internet-only department store Mighty Ape has started a same-day delivery option for people in Auckland, Wellington and Christchurch.
"It's awesome that a local retailer is doing that kind of service ... especially as what typically happens for online retailers is that [sales] fall between December 15 and December 25. People worry they can't get it sent in time.
"But that's also the time it gets ugly in stores."