A 52-strong trade mission is flying to Indonesia this weekend for two weeks of intensive briefings and meetings.
It is being led by Maurice Williamson and Sir Ken Stevens, who's chairman of Export New Zealand.
Representatives of the food and beverage, education, geothermal and banking sectors are going, along with a large group from the aviation industry.
Sir Ken says there's huge potential for aviation in the Indonesian market.
"We're following on in the footsteps of the Prime Minister just about 12 months ago so this is well considered by the Indonesians and well targeted by our people so we're looking to do some good business up there."
Sir Ken says the mission presents a viable and formidable force to increase trade.