APN New Zealand has announced the launch of foodhub.co.nz, an online home for its thousands of new and proven recipes and food content.
The site is now open for business and showcases a treasure trove of recipes offered by our most loved and respected chefs and food writers drawn from APN's newspaper and magazine contributors, including the New Zealand Herald's new Bite magazine.
APN chief operating officer, Todd McLeay, says the site has been created for the home cook.
"Foodhub.co.nz is for busy Kiwis who buy what's local and in season. Kiwis love good food but we don't want to muck around converting a recipe from the US imperial measure. It's ideal for people who open the fridge, see that they have salmon and some orange juice and think, 'what can I do with that for dinner?"'
McLeay says across the APN titles the wealth of experience and cooking knowledge is significant.
"At the New Zealand Woman's Weekly alone there are decades of tried and tested recipes but across our other titles we have great chefs such as Lauraine Jacobs writing for the Listener and Jan Bilton in our regional newspapers, plus many household names offering recipes, tips and advice. It's a one-stop-shop of food knowledge and inspiration."
Bite editor Jo Elwin says the new online offering is comprehensive.
"Food Hub is the first of its kind for Kiwis really, as a practical online guide to make the most of what you've got in the cupboard," she says. "But it also offers plenty of inspiration to step up your food experience if you want to."