A plush five star hotel in Dubai has complained that scantily-clad Russian Instagram models are ruining its family-friendly reputation.
The Waldorf Astoria Dubai Palm Jumeirah - where a suite costs more than £1,000 - now wants to ban flesh-baring models from using the name of their hotel in a hashtag or sharing their location on social media.
It comes after a group of Russian models flaunted their assets in the hotel as part of a photo shoot for designer Anna Chibisova's brand D'AngelAnn.
They included model and TV presenter Victoria Bonya, 37, actress Anna Kalashnikova, 44, and TV reality star Alena Shishkova, 24.
Other glamorous women pictured at the luxury five-star hotel included Lily Ermak and Alina Lobacheva, both Philipp Plein Sport models, as well as Alina Akilova and Dasha Mart.
Hotel managers have complained the model's revealing selfies and suggestive photographs have given the wrong image of the hotel.
A spokesman for the hotel said: "This is an Arab country. We have had a lot of complaints from families with children.
"We do not want to see our location [coming up on social media] on photos of girls in semi-naked and erotic poses. Let the photograph simply state the location as Dubai."
Defending her social media posts, Ms Kalashnikova said: "Personally I do not publish inappropriate pictures, and here I mean half-naked photos.
"They have a different mentality in the UAE and by law it is forbidden to publish such photos."
The Waldorf Astoria has a private beach, sea-facing guest rooms and a Michelin-starred chef Heinz Beck on site.
It also boasts two pools, a children's pool, and a spa with nearly 50 luxurious treatments available.