In an age when the nip-and-testes tuck is a thing (a scrotal uplift procedure can cost around NZ$5000), it's no surprise that Botox is a solution to 'other issues' that may need smoothing out.

Scrotox is the term for a popular cosmetic procedure involves injecting Botox into the scrotum. Scrotox helps to ease sweating, can make the scrotum appear larger and, in some cases, reduces wrinkles.

Mark Norfolk, Clinical Director at Transform, told Daily Mail that there's not much of a chance of reducing wrinkles if there is a lot of loose skin on that part of the body.

"If the patient has an issue with wrinkles or loose skin on their scrotum, a surgical procedure is most likely to be recommended," Norfolk said.

Advertisement

"Over the past year, requests for scrotum Botox have doubled at Transform showing the huge demand and interest for this procedure."

Scrotox is popular with runners and cyclists as it can relieve skin irritations caused by excess sweating and rubbing.

Dr Leah Totton says the rise in men having Botox is staggering.

"Divorce rates are higher than ever and men, as much as women, are aware that appearance is a key factor when attracting a new partner. My patients generally feel that Botox helps them feel more positive about their appearance and boosts their self-confidence."