Oprah Winfrey makes $18M for tweet about bread

Oprah Winfrey tells her 31 million Twitter followers she lost weight while eating bread. Photo / Getty Images
Oprah Winfrey tells her 31 million Twitter followers she lost weight while eating bread. Photo / Getty Images

Media mogul Oprah Winfrey is making serious cash in her new venture with Weight Watchers.

According to Market Watch, the former talk show queen raked in $18 million ($US12 million) in just over an hour after tweeting a video about how she lost weight while still eating bread.

"I lost 26 pounds (11.7 kilograms) and I have eaten bread every single day," she declares in the footage.


READ MORE:
Review: An evening with Oprah
• Life lessons with Oprah

The ambassador for Weight Watchers saw her ten per cent stock in the company soar after the tweet went out to her 31 million followers.

The 61-year-old is ranked by Forbes as the 211th richest person in America, making $US70 million after she announced she was taking a stake in the dieting company.

- nzherald.co.nz

Get the news delivered straight to your inbox

Receive the day’s news, sport and entertainment in our daily email newsletter

SIGN UP NOW

© Copyright 2017, NZME. Publishing Limited

Assembled by: (static) on production bpcf03 at 22 Jan 2017 01:17:14 Processing Time: 405ms