Bob Dylan has released a groundbreaking interactive video for his 1965 hit Like A Rolling Stone.
The 72-year-old folk troubadour unveiled the first ever official video for the classic song on his website today.
It features 16 different videos of actors, musicians and comedians lip-syncing the words to the six-minute epic.
Viewers can chop and change seamlessly between 'TV channels' showing the performers.
The channels feature a game show, a cooking show, a version of Pawn Stars, comedian Marc Marron's 'WTF podcast' and video of Dylan performing the song in 1966.
Director Vania Heymann told Rolling Stone the video was about "using the medium of television to look back right at us".
- nzherald.co.nz