Website woes add to retailer Pumpkin Patch's problems

Pumpkin Patch said sales in the six months to January 31 fell 16 per cent to $102.8 million from the same period a year earlier. Photo / Dean Purcell
Pumpkin Patch said sales in the six months to January 31 fell 16 per cent to $102.8 million from the same period a year earlier. Photo / Dean Purcell

Problems with Pumpkin Patch's website have added to the company's list of woes as new management tries to turn the baby and childrenswear retailer around.

In an update to the NZX this afternoon, Pumpkin Patch said sales in the six months to January 31 fell 16 per cent to $102.8 million from the same period a year earlier. Online sales fell by 13 per cent, a move the company said was "non expected" and caused by a significant shortfall of inventory available, as well as the transition to a new ecommerce platform. It says the issues have now been resolved.

Investors were warned earlier this month that adverse currency movements and problems in its wholesale business meant earnings before interest, tax, depreciation and amortisation would be around a fifth of what was achieved a year earlier. Today's figures show ebitda of $1.8 million, down from $9.2 million. Wholesale sales fell by 73 per cent.

The cost of reorganising the business and money set aside against loss-making stores and underperforming assets was $3.4 million.

Pumpkin Patch reported a net loss of $6.8 million compared to a profit of $700,000. Net debt is down to $39.6 million from $52.7 million.

Sales in Australia offered a ray of light however, with same store sales up 1.5 per cent. Sales in New Zealand were down 4.5 per cent, a performance blamed on the long-term underinvestment in its stores here. Management said that problem will require time and investment to resolve with their ability to change the stores at the desired speed, limited by available funds.

Looking ahead, managing director Luke Bunt and chief financial officer Dave Foster said normalised ebitda for the year to the end of July 2016 is expected to be between $2.8 million and $3.4 million.

They said over the next six months they'll consider if more money needs to be set aside to cover further asset risk.

Pumpkin Patch reported normalised ebitda of $11.7 million in the 2015 financial year and $17 million in 2014.

Shares in Pumpkin Patch closed up 0.6c at 8.8c.

- BusinessDesk

Get the news delivered straight to your inbox

Receive the day’s news, sport and entertainment in our daily email newsletter

SIGN UP NOW

© Copyright 2016, NZME. Publishing Limited

Assembled by: (static) on production bpcf03 at 05 Dec 2016 06:29:03 Processing Time: 408ms