Lena Kovac from Creative Bay of Plenty has stepped down from her role as general manager and into another role within the organisation.

Kovac was now the funding and empowerment advisor after needing to spend more time with her young family.

"This solution allows us to retain the significant international experience she brought to Creative Bay of Plenty and maximise the relationships and intellectual property she has developed over the past 12 months," the organisation said on its website.

Funding and empowerment advisor, Meg Davis has been appointed to the general manager role.

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Lena Kovac could not be reached for comment.