One of Tauranga's historic gems, the 109-year-old post office in Willow St, features proudly on a limited-edition stamp issued to celebrate the 50th anniversary of the city's stamp club.
"It is a nice icon to feature on our stamps, it photographs incredibly well," Tauranga Stamp Club treasurer Geoff Willacy said.
Only 2000 stamps have been printed by NZ Post for the club in the gummed and peel formats.
The correct name for the stamps are customised advertising labels (CALs).
Although authorised by NZ Post, they are privately commissioned and do not carry the fern or the words "New Zealand" which appear on NZ Post stamps.
The stamps can be used for postal purposes, with the club's special issue having a face value of 60c and selling for 74c. The first day of issue will be this Saturday to coincide with the launch of the 50th birthday celebrations.
Coinciding with the launch will be a stamp fair at Baycourt featuring special displays by members, a postal history exhibit, sales tables and a display of the club's historical material.
Enthusiasts will attend a dinner and reunion at Classic Flyers on Saturday night. The club has 100 members.
Orders for the CALs and first day covers can be made through members including Mr Willacy on (07) 5787088 or Dave Wreaks on (07) 5786023.